[0:00] Music.
[0:13] It's probably not a secret at this point that i love selling i really genuinely love it and it's one of my favorite things to talk about with women because i find that so many of us have these icky complicated weird emotionally charged feelings around it and it makes sense why.
[0:30] And i want to debunk the reasons why to get you closer and closer on the spectrum to feeling like You can love selling and have so much fun with it and have no mental drama, no mental overworking, no overthinking, just pure love for your audience and pure service.
So I'm calling this episode six myths or a better word actually would be lies.
Six lies that we've been told about selling that are especially relevant if you're a woman in business because I know I had adopted some of of these.
And so I want to just pick them apart one by one and start clearing some space in the garden in your brain for you to plant plants that will produce the kind of fruit that you want, which is financial freedom, more peace, more freedom, more time with your kids, more time with your husband, and time freedom, location freedom, all those amazing things.
But it starts with planting thoughts like selling is good for me.
It's good for my audience.
It's good for the the world because selling, even though we sometimes have weird, complicated resistance to it, is the thing that we do as business owners that gets money from other people's bank accounts into our bank accounts.
[1:47] So let me give you some other definitions of selling that I love even more.
I referenced some of these in the last episode, but here's some of my favorites.
[1:55] Moving and influencing people so that we both get what we want.
I really like this definition because it covers the fact that there are sales that we participate in that might not be financially transactional.
There might be no money that exchanges hands, but there are still so many things that we we do on a day-to-day basis that are captured by this phrase of moving and influencing people that with a broader definition, you could say that is selling.
And I really like thinking about the things that we sell, the offers that we're creating for people in the same way that we want to move and influence people into joining our offers, seeing why they're valuable, not just for us, although we do love the financial benefit, but because we know we have something that can help them.
Here's another definition of selling that I really like. Selling is finding people who are predisposed to wanting what you offer.
I love this one so much because I think a lot of us think that selling requires convincing, maybe manipulating, maybe being a little bit dishonest or tricking or embellishing the truth a little bit.
But all that selling is is actually finding people already want the thing that you sell.
[3:06] You don't have to convince anyone. You don't have to persuade anyone.
Although I do think there are some things that we can do that can make your offers more persuasive and more enticing and easier for people to buy.
But in general, I just love the thought of, I don't have to try so hard.
I don't have to work so hard to get people to want what I have.
I just need to find the people who already want it and make myself available to them and make myself visible to them because it's hard for people to buy from you if they have no idea that you exist.
I really love this quote from Alex Hermosi. I think I tweaked this a little
[3:40] bit and added some of my own extra wording for clarity.
But basically he says, our goal is not to create desire.
[3:48] It's simply to channel people's existing desires through our offers and monetization vehicles.
That's basically another way to say what I just said before.
But I just love the thought of people coming into your world and their natural desires being channeled into the things that you sell, the courses that you're creating, the coaching offers that you're creating, the products that you're selling, and really helping people get a transformation that they already want.
You don't have to work so hard to create the desire for people.
[4:20] So today I'm going to be pulling some quotes from some fun books that I've been reading, and I will let you know if I will recommend them too, so that you don't take all these recommendations and start reading them.
Because some of them I think are really great, and some of them I captured three paragraphs that were super important, but I don't know if I would necessarily recommend them.
So the first one is this book called To Sell is Human, The Surprising Truth About Moving Others by Daniel H. Pink.
I love the title of this book, Although I will say that the book doesn't have as many actual like sales techniques inside, but I do think the mindset shift that he offers is super interesting.
[4:57] So I'll pull some, a couple of paragraphs that I thought were super interesting from his book.
Basically in the beginning, in his introduction, he kind of paints the picture about the way that most of us feel about selling, which we're very familiar with. But I think the way that he says that is just funny.
[5:11] This is what he says. Like it or not, we are all in sales now.
And most people, upon hearing this, don't like it much at all. Sales? Blech.
To the smart set, sales is an endeavor that requires little intellectual throw weight, a task for slick glad handers who skate through life on a shoestring and a smile.
To others, it's the province of dodgy characters doing slippery things.
A realm where trickery and deceit get the speaking parts.
While honesty and fairness watch mutely from the rafters. Still, others view it as the white collar equivalent of cleaning toilets.
[5:48] Necessary, perhaps, but unpleasant and even a bit unclean. So true, right? I'll agree that I have felt that way about selling before.
But then a few pages later, he says this, I hope you'll see the very act of selling in a new light.
Selling, I've grown to understand, is more urgent, more important, and in its own sweet way, more beautiful than we realize.
The ability to move others to exchange what they have for what we have is crucial to our survival and our happiness.
It has helped our species evolved, lifted our living standards, and enhanced our daily lives.
The practice to sell isn't some unnatural adaptation to the merciless world of commerce. It's part of who we are.
And as you're about to see, if I've moved you to turn the page, selling is fundamentally human.
I love the thought of that because I think for me, again, this is the myth.
This is the lie that I was fed is that there are certain people who have to do sales and everyone else doesn't. And there are certain people who are good at it and everyone else isn't.
But what I've found is a new expanded understanding, which is that selling is human.
It's part of who we are as human beings to be able to help each other, to offer things to each other, to exchange value between each other.
And so I think it's a really beautiful principle that is in its own way.
I love that he says sweet and beautiful. And I totally agree.
[7:12] Myth number two that we've been fed is that selling bothers people or that people hate being sold to.
So let me say this. I do still find myself getting slightly bugged when a salesman comes to my door, but it's mostly because I'm usually in the middle of something or I'm like changing a diaper.
I have kids running around causing a mess or when I'm distracted at the door, they will cause a mess, you know? So it's mostly about the circumstance of someone coming to my door unexpectedly that's annoying to me.
[7:42] And also the fact that if I wanted what they were selling, I could easily do
[7:45] a Google search and go find it, right?
But I respect people who do sales, especially door-to-door sales work.
I do not envy them. I respect the hard work that they do.
[7:55] Grateful that I don't. And so I think this is important though for us, especially if you're listening to this, you are probably doing most of your marketing on Instagram like I am.
But I think a lot of us, when we show up, for example, in our Instagram stories and we put out an offer, we kind of feel like a door-to-door salesman.
We feel like oh man people are gonna hate this people are gonna be so annoyed people are gonna think who is this chick that might be true let's be totally honest there may be a portion of your audience that does think that but let's just assume it's probably a very very very small percentage of your audience let's just say 10 just to be safe but here's the thing you're not knocking on anybody's door interrupting their date everyone who follows you on instagram had had to opt in to follow you at some point and they can just as easily unfollow you.
And so for me, I really love the truth and the confidence that if someone is in my audience and they don't find themselves a fit for the things that I'm selling, I would love for them to unfollow and go find someone else to buy offers from that they align more with or offers that they love more or whatever.
And I don't take it personally.
I think it's a great thing, a great decision for them. And I I also like to think about it this way.
Whenever I unfollow someone or when I unsubscribe from their email list, well, let me break the two apart separately.
When I unfollow someone, it's never for, well, it's usually not for personal reasons.
[9:17] It's just because, again, if I decide that I need the thing that they offer, I will seek it out.
If I'm on someone's email list and I unsubscribe from their emails, it's not because I'm like, I'm so annoyed. I'm so bothered by these emails.
[9:30] Sometimes it is, I'll be honest. But other times it's like, I just already know where to get the thing that I want. And so I don't need to be reminded about it consistently.
I like to keep my inbox clean. I like to keep my following pretty minimal.
And so it's nothing personal. It's just me making powerful decisions to curate the offers that come into my world.
And so that's how I want you to think about the people in your audience too.
They are powerful curators of the kind of content that they want to have in their lives.
If they're following you, it's because they want to have you in their life.
They want to see your offers. They love when you sell things to them.
[10:07] That's one of my favorite thoughts.
My dream clients and customers love when I sell my offers to them because they know that my offers have a ton of value. you.
They know that they can't get help or support or content or transformation like this very many other places.
They love listening. They love paying me for the value that I provide.
Those are way fun thoughts, way more fun than someone might be super annoyed if I put this offer out, right?
So I want you to flip your brain upside down. And instead of when you put out an offer, being super conscious and worried and anxious about the 10% of people in your your audience who might possibly decide that they are not a good fit to be in your audience anymore.
[10:49] Let them unsubscribe and then start thinking about the 50% of people who are obsessed with you, who love being in your world, who cling to every word you say and talk to those people.
You might notice there's a little 40% chunk in there that I left out.
Those are the people who probably are in your world but kind of feel indifferent to you. Maybe they're not watching your stories every day. Maybe they're getting your emails but they don't always open.
There's always going to be a percentage of people who probably could do without who would pick to not have you in their world.
And that's not anything personal. It's just statistics.
[11:23] There's also going to be a portion of people who are in your world, but aren't feeling super pulled or called to jump onto the offers that you sell.
And there will also be a significant portion of your audience who are the people that I'm describing, who hang on to every word that you say because they love your approach.
They love the way that you make them feel. They love the way that you make them think.
They love the transformation that you have provided and help them create in their life just by following you on Instagram.
I think we have so much more power to have an influence in our free content that we are not admitting to ourselves that we have.
And I think I really love the beauty of my intention is to serve the people in my free audience so deeply and beautifully that purchasing one of my offers doesn't feel annoying.
It feels natural. It feels like a continuation.
[12:21] It feels like they want more support, closer proximity to me.
That's a really good thing.
If you're thinking about the people that it could possibly possibly bug, let's be honest, those people might be there.
[12:32] But if you are thinking about them, you're not going to create your best content.
You're going to create content for the people who don't want what you have.
Create it for the people who do.
[12:41] Also, you're not knocking on anyone's doors. They can unfollow you at any point and let them. It's a good thing.
Myth number three, you have to be an extrovert.
This is something that I believed for a long time because I am not an extrovert and people don't believe me when I say that.
I have definite introverted qualities.
People tell me all the time, there's no way you're an introvert with how much you put yourself out there on Instagram.
And I would say that I still am to my core an introvert, but I have learned new techniques and new ways of being in the world where I feel confident showing up and I actually love to show up even though I am an introvert.
So maybe I do have some, some extroverted qualities, but I think that most people actually do.
So here's another section that comes from the book To Sell is Human that I want to read to you.
One of the most comprehensive investigations found that the correlation between extroversion and sales was was essentially non-existent.
That's fascinating to me because I had always assumed that people who are extroverts are better at making sales because they're more out there and they're more social and they're more personable and they don't withdraw. They don't hold themselves back.
But he says, neither the extroverts nor the introverts did nearly as well as a third group group of people, the ambiverts. Amba what?
[14:09] These are people who are neither overly extroverted nor wildly introverted.
So this is super interesting because most people are probably this way, even though we haven't identified ourselves that way.
And in the book, he actually has a graph where he shows a bell curve, which if you're familiar with the bell curve, basically shows that most people, the largest percentage of people in the general population fall in the most common descriptions.
So for example, most people fall in the category of actually being a little bit introverted and a little bit extroverted.
There are some people, they're kind of the outliers of the population who are super introverted and are super extroverted.
But what's interesting is actually both of those groups of people, the super extroverts and the super introverts don't perform as well sales-wise as ambiverts, who are a little bit of both.
Or so this research is painting the picture.
So here's what he says. Selling any sort, whether traditional sales or non-sales selling, requires a delicate balance of inspecting and responding.
[15:19] Ambiverts can find that balance. They know when to speak up and when to shut up. Their wider repertoires allow them to achieve harmony with a broader range of people and a more varied set of circumstances.
[15:32] Ambiverts are the best movers because they're the most skilled attuners.
For most of you, this should be welcome news. Look again at the shape of the curve in that second chart.
That's pretty much what the distribution of introverts and extroverts looks like in the wider population.
A few of us are extroverts, a few of us are introverts, but most of us are ambiverts, sitting near the middle, not the edges, happily attuned to those around us.
In some sense, we are born to sell.
[15:58] So I think the point here that I want to make is that if you have had the thought or the the belief that there is a certain personality type that makes sales more easily, that's just a myth that you've been believing because it's not true.
I do think that there are people who are good at making sales, but it's not because of their personality type. It's because of the skills they've worked on developing.
It's because of the clarity of their messaging.
It's because of the frequency in which they show up and make themselves visible to people.
Like I said before, work. It's really hard to make sales if people don't know you exist.
And so that's one of the phases of making more sales is being visible to the world.
And like I said, even though I am an introvert, I do think in the beginning of my business, there was maybe a little phase that I had to go through where it almost felt like recalibrating my nervous system to being visible.
And honestly, this recalibration happens periodically where I have an idea of something thing.
And I want to put myself out there, quote unquote, in a new way.
So another example is when I started this podcast.
[17:04] I started this podcast in a very sneaky, quiet, secret way because I needed to recalibrate my nervous system a little bit to being used to having so much visibility, to being super vulnerable, to letting people listen in to my deepest, darkest thoughts and and secrets.
Not really. But I think that there will be seasons in your business where you might bump up against your upper limit of your visibility.
[17:31] And that's not a problem. That's a really good thing. That means your comfort zone is expanding.
[17:36] That means that you're probably learning new skills. It probably means that you are learning a new identity about yourself.
You're probably learning that you have something important to say, that you have something worth being heard for, you probably are learning that there are people who need and want your help and that you are uniquely gifted with abilities and qualities to help them and serve them.
And so if you find yourself bumping up against the edges of your comfort zone or up against the edges of your upper limit, that's totally a real thing.
Recognize that it probably has to do a lot with helping yourself feel quote unquote safe to put yourself out there because if you don't, you will probably stop yourself. You will probably not put yourself out there.
Super normal human characteristic, but just something to be aware of.
Myth number four, women are bad at selling.
I know. I had this one too. I promise. Listen to this. This comes from a book
[18:34] called Pitch Perfect by Bill McGowan.
Like I said, I don't know if I would necessarily recommend this one.
It feels a little bit dated. Actually, let me see what year it was published because I'm curious.
[18:45] 2014, it feels older than that. I guess that was 10 years ago.
In Pitch Perfect, he does have a lot more tactical tips about how to not just sell necessarily, but how to give presentations, how to public speak, how to be visible to an audience, which are all really good things to know.
So if that sounds interesting to you, you would probably really enjoy this book.
But there was one section that I found particularly interesting.
He's basically a public speaking coach. I don't think he quite calls it that.
[19:14] He talks about how he's coached people who were former gang members who were violent felons on the streets to the greatest living jazz musicians to Super Bowl MVPs.
And so he's had this super interesting wide variety of different types of clients.
He makes the case that everyone communicates differently, but he says that in all of his years, about 65% of his clientele are women.
And he says, I think that the reason why a larger proportion of my clients are women is because women are particularly devoted to self-development.
They don't let their egos get in the way as much when they acknowledge that that someone else might have valuable guidance for them.
But he says there's an obvious communication gender gap, which is super interesting.
He says, it's a disparity our company devotes a fair amount of time to closing.
A woman communicating in the workplace is not unlike a gymnast navigating a balance beam.
Many do it with skill, precision, and grace, but dang, that sucker seems awfully narrow sometimes, leaving little room for error.
How easy it is to lose your balance on one side by being too conciliatory, empathetic, and equivocating.
Swing back too far on the other side and you'll be accused of being humorless, cold, bossy, and inflexible.
The very qualities that, when displayed by men, are seen as strong leadership attributes.
[20:34] Too big a swing in either direction means you've probably fallen off the beam and are picking yourself up off the mat.
Many of the women I've worked with get this balance just right.
They're able to be assertive and unapologetic in their verbal communication while maintaining an optimistic, warm, and inspiring demeanor.
That right there is like my goal in life, to be assertive and unapologetic and still be optimistic, warm, and inspiring.
But some women leaders struggle often because they are sensitive to how they think others perceive them. them.
Being aware of the vibe in the room is a good thing in moderation, but you can't let it consume you to the point of distraction.
[21:09] Here's why. Playing the role of people pleaser sets you too far back on your heels and distracts you from the task at hand.
[21:15] Most of us are terrible mind readers. In general, I found that the women I work with are more susceptible to internalizing these apparent slights which affect their performance.
It seems harder for them to silence that evil little voice that whispers, you're bombing up here.
That voice convinces many women that everyone in the audience is waiting for them to screw up so they can start tweeting about the horribly long, boring talk they're forced to sit through.
Then he says, while men might be more direct and have their own challenges, they tend to not be as empathetic as women.
And as a result, are not naturally as skilled at explaining how something helps their customers, clients, or listeners.
In business, we offer services and create products that solve problems in people's lives.
Compared with women, men are not as good at articulating the frustrations and limitations of how life was before a service or product was created.
[22:04] So again, that's just a quick little blip out of his book. But I think it's interesting that even as a public speaking coach, he's noticed that women particularly struggle with the desire to make everyone like us. And it makes sense why.
But we also have unique abilities to listen and to empathize.
We have unique abilities to be compassionate and to see needs that I think men do have, but I do think that women are uniquely gifted with the ability to listen, with emotional intelligence, with self-awareness, with the willingness to collaborate.
[22:45] Here's some interesting stats that came from Forbes. Most people assume that it's the smooth talkers who make the best salespeople.
This is a fallacy. In reality, it's those who have mastered the art of listening
[22:56] who are the most successful in sales.
Listening is a fundamental skill in sales.
74% of customers are more likely to purchase an offering if they perceive that they are being listened to.
Listening enables salespeople to more effectively understand customer concerns and strategize.
They're more able to effectively build rapport with their customers.
Women have a genetic predisposition for improved listening capabilities.
[23:22] In fact, the portion of the brain that is associated with listening is more
[23:26] voluminous in women as compared to men.
This part also comes from the same Forbes article.
A study of more than 40 Fortune 500 companies revealed that salespeople with high emotional emotional intelligence outperform those who exhibit moderate levels of emotional intelligence by 50% and that women outperform men in 11 of 12 emotional intelligence competencies.
So interesting, right? So many of us as women, I don't know if this is true for you too, but this is definitely true for me that I had a thought that men are just naturally better at selling because they're more assertive, they're more competitive, they're more direct, they don't beat around the bush.
And for some reason, I mean, I know the reason why it's because of our social cultural programming.
Women aren't able to do any of those things and we aren't able to be as convincing and we just, we aren't able to be compelling.
We aren't able to have conviction. We have to just be soft and fluffy about everything.
Obviously, I don't think that way anymore. I think that women are uniquely able to be incredible salespeople.
And I'm not trying to to paint the case that we're better than men, but I do think that there is convincing evidence that we do have unique abilities that make us at least as capable as men at being powerful.
[24:43] Salespeople because of the unique, I believe, divinely given gifts that we have.
[24:49] Number five, that the price is the most important detail influencing people's purchasing decisions.
I actually want to make a case today why it is the least important, and I know that's going to feel like flipping your brain upside down.
This, again, comes from Alex Ramosi's book, 100 Million Dollar Offers.
Here's an example that he gives. In a blind taste test, researchers asked consumers to rate three wines, a low-priced wine, a medium-priced wine, and an expensive wine.
Throughout the study, the participants rated the wines with the prices visible.
[25:19] They rated them unsurprisingly in the order of their price, with the most expensive being the best, the second most expensive being the second best, and the third cheapest option being rated as cheap wine.
What the tasters didn't know was that the researchers gave them the exact same wine all three times.
Yet the tasters reported a wide discrepancy between the higher priced wine and the cheap wine.
This has deep implications for the direct relationship between value and price.
Price so there is an important layer here that he does bring out that i want to make sure to cover which is that for some products the price is that important and that's just good to know so that you can stop selling your offers like they are a commodity so he says a commodity as i define it is a product available from many places for that reason it's prone to purchases based on price price instead of value.
If all products are equal, then the cheapest one is the most valuable by default.
In other words, if a prospect compares your product to another and thinks these are pretty much the same, I'll buy the cheaper one, then they just commoditized you.
How embarrassing, but really it's one of the worst experiences a value-driven entrepreneur can have.
If you have a commodity offer, you will compete on price, having a price-driven purchase versus a value driven purchase.
[26:38] However, you can create what he calls a grand slam offer, which forces a prospect to stop and think differently to assess the value of your differentiated product.
Doing this establishes you as your own category, which means it's too difficult to compare prices, which means you recalibrate the prospect's value meter.
[26:59] So like I said, there are some things in the world, usually they're physical products, that definitely fall into this commoditized category.
But I think the same can be true of courses. And I think the same can be true of coaching offers.
And so while this might sound like bad news, you probably know if you've heard me before, I don't really like to talk about competition in the marketplace.
And not because I don't like to talk about it, because it is a real thing, especially for some categories.
But I do think that it's good for you to know that it's possible to create your own category.
It's possible to create a value that's so different from what other people create that they can't price check you. They can't price match you.
If people are shopping between two coaches and she says, oh, these two are pretty much the same. I'll go with the cheaper one.
You just got price matched.
Like he says, you just got commoditized. And so this is where the game, I think, becomes really fun to figure out ways that I can differentiate myself so much from what other people are offering that there is no comparison.
[28:02] And this is also where I sort of add that I don't really talk or think too much about competition because I think that we have natural differentiation just by being different human beings.
We have different life experiences. We have different opinions on things.
We have different takes. We have different values.
[28:24] And so I actually think creating other marketers have called this like a blue ocean offer where there's no one else swimming. There's no one else swimming in the same ocean as you.
You're not going to get people price comparing you and you can set whatever price you want.
Basically, this is when I think the game gets really fun.
Like I said, when we can start thinking of ways to add even more value into the things that you offer so that people are willing to pay.
And we also build into that a layer of creating messaging and branding that communicates the value that you're trying to create.
Because if you're trying to sell a low budget offer with a low budget brand to a high ticket seller, there's probably going to be a mismatch in the value that they perceive.
And so I love the work of matching all those things up so that you can be able to set the price that you want.
[29:16] Myth number six, salespeople are sleazy.
This again comes from the book To Sell is Human. He talks about research that was done to probe people's impressions of sales.
So the question was asked, when you think of sales or selling, what's the first picture that comes to your mind?
And then respondents had to describe the picture that came to their mind in five or fewer words.
And then they collected the data from that research and created a word map.
And the number one word was car salesman. The second word was used car salesman.
[29:52] The third word was suit. The fourth word was man in a suit.
And the fifth word was pushy. So I think this is something really important to bring up because it is a value of mine that anytime I sell something, it's in complete integrity.
I don't ever want to sell something where people don't get the value out of it that I am trying my best to provide for them, right?
Obviously, in a coaching experience, a lot of that is out of my control.
But it is super important to me that the offers that I provide provide a lot of value.
So the question I want to leave you thinking about today is, are there any ways that you could build in even more value into the thing that you're offering?
Not because it's not already worth it, but just because it's fun to over deliver.
It's fun to surprise and delight people. What ways could you surprise and delight your currently paying people?
Again, this doesn't have to be, you don't have to give them a full refund. fun.
This doesn't have to be, you send them a giant gift in the mail that's hundreds of dollars, but it could be something like that. It could be something small and simple.
It could be a letter in the mail. It could be a book in the mail.
Maybe you take your clients, your customers out to lunch.
[31:02] Maybe you get together in person just for fun, just for the fun of it.
And I think it's for me been really helpful to have mentors and coaches in my world who I watch doing this because it it helps me see they're genuinely in this because they are truly interested in my development and in my growth.
This is not a money grab, although I do pay them a lot of money and I love to pay the people who I pay that support me.
[31:29] But I really like the question of, are there any small and simple ways that I could build in even more fun and love into the things that I sell?
Not because, again, not because the things that I'm selling aren't already worth it, but just because it feels good to overdeliver.
It feels good to give abundantly.
It feels good to share and to develop an experience for my clients and for my customers. It feels good to create a culture in my world and in each of their worlds.
I like to think about the women who I coach.
Many of them are mentoring other women or teaching other women or coaching other women.
And I like to think about the web of influence that every single one of us can have, especially when you are influencing and mentoring other women who are going to go influence and mentor other women.
It's so cool to think about how that goodness from you can spread layers deep.
And you might not ever be able to see the ways that that happens.
But to me, this brings me back to the truth that I am rock solid on, that selling is good. It's a good thing.
It helps people, especially when I create offers that are designed to help people.
And I think that's what we do as women. Are there people out there who are creating offers that may not help people as much?
Yeah, but people are still buying them for good reasons.
It's pretty rare these days that anyone's being forced to pay for anything.
[32:56] And so I like to give credit on both ends, credit to us as the creators of value and credit to the customer on the other side, who is the perceiver of the value. It's a two-way street.
And when it's a match, then a sale happens and it's really fun.
And I want to help you feel like it's fun too. I hope you love this episode.
Come chat with me on Instagram. I would love to hear your thoughts, your insights. And I love when you share these episodes with your business friends as well.
I hope you guys have an amazing week and I will see you next Wednesday. Bye, you guys.
[33:30] Hey, I hope you loved this week's episode. If you did, I know you would love to be a member of my community, The Greenhouse.
It's where I teach you how to build an amazing, fruitful life while you build an amazing, fruitful business.
It is a movement for women who want to unsubscribe from the traditional success path that says that life has to be a struggle and instead learn how good making more money can get, how fun marketing can be, and how much joy and presence you're capable of feeling as a woman and as a mother.
Find out more and join at katelynpriest.com slash greenhouse and I'll see you there.
[34:10] Music.
