The #1 Underrated Trait of Successful Women in Business

Success in business isn’t just about intelligence, talent, or even strategy—it’s about resilience. The ability to keep moving forward, even when the journey gets tough, is what separates those who succeed from those who give up. If you’ve ever felt like business is an uphill battle, you’re not alone. But those who make it to the top all have one thing in common: grit.

What an 8-Mile Run in the Rain Taught Me About Business

Recently, I went on an eight-mile run in the rain, and it turned out to be the perfect metaphor for entrepreneurship. From the moment I stepped out of my car, raindrops began falling. I had a choice: turn back or push through. Halfway through the run, my shoes were soaked, and every step felt like a battle. I wanted to quit, but there was no easy way out—only the choice to keep going.

Sound familiar? Business is often the same way. There are seasons where progress feels slow, where challenges feel never-ending, and where quitting seems easier than continuing. But just like in running, success in business comes from pushing forward, one step at a time, even when it’s uncomfortable.

Why Grit Matters More Than Talent

Research backs this up. Angela Duckworth, author of Grit: The Power of Passion and Perseverance, studied success in various fields, from military training to business leadership. Her findings? Talent alone isn’t a predictor of success—grit is.

At the elite West Point Military Academy, for example, top academic and physical scores didn’t guarantee success. Instead, the cadets who persevered through the toughest training had one thing in common: grit.

The same applies to women in business. Those who succeed aren’t always the smartest, most connected, or most skilled. They’re the ones who refuse to give up.

How to Cultivate Grit in Your Business Journey

The good news? Grit isn’t something you’re born with—it’s something you can develop. Here’s how:

1. Develop an Unshakable Commitment

Successful entrepreneurs have a deep passion for what they do. They aren’t just in it for the money; they believe in their mission. When you’re committed to something bigger than yourself, quitting isn’t an option.

2. Embrace the Long Game

Growth doesn’t happen overnight. The best businesses are built over years, not months. Instead of looking for quick wins, commit to sustainable growth and continuous improvement.

3. Reframe Challenges as Opportunities

Obstacles aren’t roadblocks—they’re stepping stones. Every challenge is a chance to learn, pivot, and strengthen your business. Instead of avoiding discomfort, lean into it.

4. Take Small, Consistent Steps

Just like training for a marathon, business success is about showing up consistently. You don’t need massive leaps—just daily progress. Keep taking action, even when you don’t see immediate results.

5. Surround Yourself with Resilient People

Community matters. Surround yourself with mentors, peers, and role models who exemplify grit. Their energy and perseverance will inspire you to keep pushing forward.

Final Thoughts: Your Success is Inevitable—If You Keep Going

If there’s one thing I want you to take away, it’s this: your success is inevitable if you keep going. It might not happen as fast as you want, and the journey might not always be smooth, but resilience will get you there.

Just like finishing that eight-mile run in the rain, your business success is a matter of putting one foot in front of the other—no matter what challenges come your way.

So tell me, how are you cultivating grit in your business? Drop a comment or DM me—I’d love to hear your story!